Shop Our High-Efficiency Wood Fireplaces & Find Your Perfect Fit

Over the years, we’ve grown more concerned with the environment and efficiency, and have come to want more than just heat from our wood fireplaces. The good news is, today’s wood fireplace manufacturers offer hearth appliances that meet all of our needs: high heat, high efficiency, low emissions, and all the charm and style you crave. And we’ve got the best of the best right here in our showroom.

From the traditional beauty and strength of cast iron, to the streamlined, modern look of brushed brass, we’re proud to offer our customers in the metro Milwaukee area an extensive and diverse selection of quality wood-burning fireplaces. And the best part is, all of the brands we carry are committed to producing the most efficient and environmentally-friendly products possible. You really can’t go wrong – no matter what you choose.

What Wood Fireplace Brands Will You Find In Our Showroom?


We carry the following wood-fueled fireplace brands:

  • Astria
  • Enerzone
  • Hearthstone
  • Isokern
  • Majestic
  • Pacific Energy
  • RSF
  • Supreme
  • Valcourt

Why Trust Us?

All of our wood-fueled fireplace models are highly efficient, American-made, Environmental Protection Agency (EPA)-approved, and crafted with the latest technology.

So, no matter if you’re looking for a system with modern features like a see-thru glass panel that can add heat, charm, and style to more than one room, or perhaps something that can stay on to keep you nice and toasty through the night, The Fire Factory is sure to deliver.

Call On Our Experts

Are you looking for an experienced and attentive fireplace expert to help you decide which brand and model is best for your space? Give The Fire Factory a call at 262-377-5809 or stop by our Showroom and discuss your heating needs and priorities with one of our honest and helpful professionals. We’ll answer any questions you have, walk you through your options, and show you the best and most beautiful wood fireplaces on the market. When it comes to high efficiency and beauty, our fireplaces just can’t be beat. Call, book online, or stop by today!

The fireplace you’re dreaming of may just be a new, convenient gas fireplace and we’re ready to help you find the perfect one for you.

Wood burning fireplace with beautiful stone craftsmanship on hearth and surround.
Highcountry8000 wood fireplace